Explore 2UP

India & UAE · your selected market carries into pricing and savings. All planning values are editable estimates.

FOR CAFÉS, RESTAURANTS & HOTELS

Built for your
next busy service.

Choose your ordering software. Add a design that feels like you.
See what you pay now, and what renews later.

14-day software trial before billing
THE ORDERING ESSENTIALS

Core

Get your daily service running smoothly.

₹999/month

+ 18% GST · launch estimate, first 3 paid months

Then ₹1,499/month + GST.

  • Branded website & QR ordering
  • Live orders & kitchen display
  • Customer history & basic reports
  • Up to 10 staff accounts

For one outlet. Grow at your own pace.

FOR REPEAT BUSINESS

Growth

Bring customers back, with more insight.

₹1,999/month

+ 18% GST · launch estimate, first 3 paid months

Then ₹2,499/month + GST.

  • Everything in Core
  • Coupons & customer segments
  • Detailed reports & unlimited staff
  • Priority support & monthly review

For one outlet building repeat business.

FOR MORE COMPLEX NEEDS

Scale

An agreement around your business.

Custom quote

Scope, rollout and support agreed together.

Price and renewal confirmed before you start.

  • Groups with 3+ outlets
  • Hotel / PMS integration scope
  • Independent backend projects
  • Negotiated two-year agreements

A scoped quote for groups or custom work.

In both fixed plansPlatform hostingSecurity & backupsCustom-domain connection
Compare the actual first-year software cost
Monthly path · first 12 paid months
Yearly path · 12 months, paid upfront

One month free is an 8.33% saving against 12 standard monthly payments. Launch monthly discounts do not stack with yearly savings. Design and optional setup are separate.

Software prices are per outlet. Launch eligibility and available features are confirmed in your quote. Your estimate shows the full total with applicable tax.

THE DETAILS, SIDE BY SIDE

Find your fit.

The same solid foundation. More tools when your business needs them.

2UP Core, Growth and Scale feature comparison. Prices follow the selected market and billing period.
Included in your planCoreGrowthScaleQuoted for your scope
Ready when you are

Scroll sideways to compare all three plans. Feature names stay in view.

¹ Ordinary staff users at one subscribed outlet. ² Software-only totals include tax as selected; the monthly launch path has 3 offer months and 9 standard months. Scale features and delivery are agreed in writing. Provider usage, hardware and domain registration are separate.

YOUR BRAND, YOUR WAY

A familiar platform.
A distinct look.

A branded template comes with your software. Choose a custom project when you want something made around your business.

Custom website

Up to 5 informational page layouts. Menu, gallery, contact and booking enquiries. No software subscription required.

Website + ordering

A custom website, menu, cart and checkout using 2UP features. Standard staff and kitchen screens.

Website + role screens

Custom ordering plus up to 6 agreed customer, staff or kitchen layouts, using the existing platform.

What the custom project covers

A clear design scope

Up to 5 website page layouts, supplied content and two revision rounds. Ordering and role-screen scope are agreed first. New server logic or an independent backend needs a separate quote.

Pay by milestones

50% at project start, 30% after design approval and 20% before launch. Software billing starts at go-live, after the trial. Each invoice shows applicable tax.

Care without duplicate fees

Connected custom projects include assisted setup and year-one custom care. Optional care from year two is quoted separately. Core platform hosting stays in your subscription.

Know what
comes back.

Software is recurring.Monthly or yearly, with the renewal amount shown in your estimate.

Original design is paid once.Later scope and optional care are separate. Your original project is not charged again at renewal.

NO GUESSWORK

A few good
questions.

Offers, tax and longer agreements, explained before you commit.

How do the launch offers work?

The monthly estimate includes ₹500 off in India or AED 50 off in the UAE for each of your first 3 paid months. The 14-day trial comes first. From month 4, the standard monthly price applies.

Monthly eligibility is limited to the first 30 new paid outlets per country or the first 60 days from public launch, whichever comes first. Custom-project offers cover the first 5 agreed projects per country within 60 days. Availability is confirmed in your quote; this page does not assert a live deadline or remaining places.

Is tax included in the price?

India cards show the base price with “+18% GST”. The selected estimate shows the total including GST. UAE public prices include 5% VAT; the estimate separates the net amount and VAT.

These estimates assume a registered local supplier making a taxable local sale. The actual invoicing entity, registration and cross-border treatment are confirmed before invoicing. Use “Tax to confirm” in the estimate if that arrangement is pending.

What renews after the first year?

Software renews at the disclosed monthly or annual base rate. Each annual term includes one free month. Annual renewal is manual by default; automatic payment requires your opt-in and a supported mandate.

Original design does not recur. For connected custom projects, care after year one is optional. Website-only hosting/care is optional from year one. No base-price increase applies during a protected or prepaid term; later changes are proposed with 30 days’ notice for monthly service or 45 days for annual service.

Can I choose a two-, three- or five-year plan?

Monthly and yearly are the standard choices. A two-year agreement can be quoted after scope and costs are reviewed, using annual invoices and an agreed base-price lock. You do not need to pay for two years upfront.

Three- and five-year public prepayments are not offered at launch. Longer enterprise terms can be considered once service delivery and support needs are established.

Can I cancel or change my plan?

Cancel monthly service before the next billing date to stop renewal; access continues to the paid period’s end. A plan change is confirmed with its timing and any price adjustment before it takes effect.

Annual payment normally covers the full term after the trial. The written agreement sets refunds and service-failure remedies, alongside mandatory rights. Custom-project cancellation is based on agreed completed work and any unearned advance. Your domain remains yours; agreed data and design handover is defined before work starts.

What is charged separately?

Domain purchase/renewal, payment-gateway fees, WhatsApp/SMS usage, delivery, hardware, translation and extra scope are separate. Domain connection and platform hosting are included in the software plans.

Website-only projects do not include a paid booking engine, ordering or CRM. Independent backend development, new server logic and hotel/PMS integrations need a scoped quote.

Your next service,
with a clearer plan.

Build an estimate with your design, tax and renewal in one place.

2UP · Your estimate
01 Plan chosen02 Design03 Review

Make it yours.

Choose your design
Tax & offer eligibility

Eligibility and tax treatment are confirmed before acceptance. “Tax to confirm” is not an exemption claim.